So it looks like the Station Store, in-game, with the Station Cash feature and the in-game microtransactions, was implemented sometime at the end of 2008. (patch notes) (wiki) It's not been 6 years with in-game microtransactions, currency purchasable with real money in exchange for digital EQ-only money, and a plethora of vanity items.
So what is your opinion of it now, 6 years later? I remember railing against it when it first came out, saying I wouldn't buy anything on it, it's a waste of money, yadda yadda yadda... But over the last few years, I've thoroughly enjoyed what I've purchased from the in-game shop. I really like the player made creations, I enjoy personalizing my characters further, and it's definitely become a fun little addition to the game. I'm also pleased that SOE (DBG now I suppose) never really implemented P2W items, unless you can call heroic characters pay2win, that's a debate of its own. I think the worst items on the shop are the tradeskill potions, and that really just cuts down on time spent click-click-clicking.
On a related note, I was very anti-mercenary when they were released, but they eventually became part of my play style, and now they are a key part of the game. This game sure has history!