Lady Jinte wrote:
Basically, Off-duty Troll trying to make someone's christmas gets a sh*tty PR rep, goes Troll Mode, incites a fully flamed response from a supposed professional, and people are
surprised?
Yeah, actually. The key word here is professional. Sorry, but anyone who considers themselves a PR professional should know how to deal with even the most obnoxious customers/clients.
Most organizations have a set way of dealing with issues if they escalate or if the customer/client becomes disrespectful.
None of this would have turned into an internet sensation if the professional in question had acted professionally. That should have started from the very beginning.
Example:
Quote:
From: Dave
To: Ocean Marketing
Dec 20, 2011 4:29 PM
So then delivery to customer doors by December 24th is no longer likely correct? Do you have an estimated date of when units will arrive in California? Thanks.
From: Ocean Marketing
To: Dave
Dec 20, 2011 5:11 PM
They are in the USA now in customs so its wither before or after Christmas.
Hello Dave,
I'm very sorry, but we may not be able to ensure that all pre-orders will arrive before Christmas due to unforeseen delays in the manufacturing process and shipping from our factories.
While the product has arrived from our manufacturing plants, it is currently being held by U.S. customs. We are doing everything we can to expedite the clearance of Avengers in order to have them arrive before Christmas, but some customers may not receive them in time to put them under the tree.
Thanks for your patience and understanding,
Public Relations Professional
-Spelling mistakes? Not okay. (You can get away with them once in awhile but this guy seems to have them all over)
-Vague, incomplete sentences? Not Okay.
Looking at the email chain - this is not just some dude who let a troll get his goat - this is someone who clearly is not in the habit of writing well-thought-out and clearly considered emails. I wouldn't trust him to publicize a toddler's lemonade stand, let alone a real product from a real business.
Edited, Jan 3rd 2012 1:54pm by Olorinus