It is very difficult for people who take a certain level of privilege for granted to appreciate that others might desire and deserve a fair share of the pie. They recognize, vaguely perhaps, that a level playing field represents a net loss to themselves. Thus, they see unfairness in any change that elevates another individual to something nearer their own level of privilege.
It's all pretty silly, really, considering that we 99%-ers are all relatively underprivileged next to the top 1%; but that's the way it is. Every peasant wants to hold on to his own hovel and half acre, and will defend his own right to property and by default his master's right to property, even if that includes the peasant himself.
Easier by far to denigrate groups who try to bring attention to social injustice as crazy and disruptive than to admit that your own station is perilously close to theirs. It's the paradox of the right-wing authoritarian that those who would benefit most from social equality fight hardest against it.
But hey, keep hugging those chains. You've earned them.
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In a time of universal deceit, telling the truth is a revolutionary act.