Happy birthday, Bilbo and Frodo! Today is Hobbit Day, which means it's once again time to celebrate the birth of our favorite Baggins family members. Here are the details on how you can mark the occasion in Lord of the Rings Online:

"Today we pause to honor two of the most famous Hobbits in all of Middle-earth; Bilbo and Frodo Baggins! Seek out Mr. Baggins, the younger, on this special day to assist him in a most important matter!

While you're wishing our favorite Hobbits well, be sure to keep a sharp eye out for the elusive Riddlemaster! Rumor has it he'll be playing his riddle games all weekend long!"

If you'd like to keep the celebration going in real life, WBshop.com is hosting a "Sale of Magnificence" today on Lord of the Rings merchandise. For example, you can pick up the extended Blu-ray edition of the movie trilogy for 38% off, which brings the price down to $74.88.